Pawlu Caruana

I blend journalistic research, a playful voice and clear structure to make complex topics engaging, interesting, approachable and fun.

I’m Pawlu scruffy  Caruana - a writer and researcher who turns complex ideas into entertaining, well-crafted narratives. 

I am also a surfskate athlete and instructor, using knowledge, a drive to flow and endless enthusiasm to contribute what I can to a movement I love.

From surfskate videos to climate features, I blend evidence, curiosity and a touch of wit to keep your audience hooked.

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My process is grounded in deep research and foundational understanding, the best basis upon which to explore complexity in sharp, sometimes comedic and always approachable writing. 

I write in a way anybody can understand, keeping readers attention and clients’ needs in mind at every stage of the process.

Typically, we will discuss your needs before I set out with concrete deliverables to be reviewed and used by you within 5 working days.

I believe in doing the most amount of good possible with the skills I have at my disposal. 

Helping to inform, encourage and prompt introspection to build deeper, shared understandings of the world around us is my intuitive guideline. 

Context can always bring complexity into clear perspective.

Whatever your project calls for, I’m here to bring it to life, just the click of a button away!

I encountered a dog living in tomato fields on the stacked slopes of the Amalfi coast. I named this dog scruffy because it just made sense.

Great dog. Beautiful aura. Few could be surprised to hear that a dog leading a peaceful existence amongst tomato plants - probably being fed multiple times a day by farmers tending to their acreage in every direction - was very happy, and healthy.

scruffy was living an enviable life. With some tweaks - because I am bound by/blessed with a human-form - I wanted to emulate that success. For scruffy, polish was quite clearly not the goal. But there was sunshine, fresh air, good company and the scent of the sea.

Joy was abundant.

scruffyflows began as a pen-name, capturing a sense of overall fluidity in motion through movements which might individually appear imprecise or chaotic.

In my writing, my reasoning, my poetry, my manner of moving through the world, I find that non-linearity is a common theme - but not a limiting factor. Every unconventional success story has at some point been regarded as novelty worthy of suspicion or dismissal.

scruffyflows in all those things that make sense despite seeming like they shouldn’t, those things which are more than a simple sum of their parts.